This model was designed as a Christmas promotional piece for Twinkl. It was printed on A4, folded down the middle effectively splitting it into two A5 pages. Because of this limitation it seemed like creating a Santa inside of a sleigh and a separate reindeer would be the best option as they work both as a singular model and as separate pieces to a larger display. Filling in some of the empty space left over with a simple box gift helped keep the composition of the page balanced and utilise what little space was leftover.
This promotional item was sent out to teachers in the UK.
This model is one of my favourite pieces designed at my time with Twinkl. Because it was a physically printed promotional item I was allowed more time to make sure the shape and texture exuded quality and going back and forth with the brand director on how we could alter the design and layout was a pleasant experience.
Unfortunately I don’t have a digital version of this model in my archive, but I do have several of the produced hand-outs at least.
A “summer” version of this model was also produced for Australian Christmas. Instead of reindeer it featured two kangaroos.
Adding in simple box gifts to fill space on Christmas toys has become some what of a tradition at this point. You can see this idea continued with the 2016 Christmas robin model and the 2018 naughty/nice Santa model.